Use the correct Facebook ad image sizes to avoid automatic cropping and poor display. Wrong dimensions reduce ad performance.
Facebook Image Dimensions
| Format | Dimensions | Notes |
|---|---|---|
| Feed image ad | 1200 × 628 px | 1.91:1 ratio — most common ad format |
| Square feed ad | 1080 × 1080 px | 1:1 ratio — works for both feed and story |
| Story/Reel ad | 1080 × 1920 px | 9:16 full-screen vertical |
| Right column ad | 1200 × 628 px | Minimum 600×314px |
| Carousel card | 1080 × 1080 px | Square — each card same size |
Tips
- Use the exact dimensions listed — the platform crops images that do not match
- JPG at 80% quality is best for photos; PNG for graphics with text
- Resize for free at fourmeld.com/image-tools
FAQs
What happens with wrong dimensions?
The platform auto-crops which may cut off important parts of your image.
Which format — JPG or PNG?
JPG for photos (smaller). PNG for graphics with text or transparent areas.
Can I use one size for all formats?
Use 1080x1080 as a safe square size that works across most Facebook placements.
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